Addison Rae’s exact personal net worth is not publicly verified. Celebrity Net Worth currently estimates it at $25 million, but the site itself states that its figures are estimates unless otherwise indicated. No audited balance sheet or official financial disclosure confirms that amount.
The strongest recent earnings datapoint is Forbes’ estimate of $5 million in 2025 Top Creators earnings. Under Forbes’ published methodology, that represents estimated gross earnings between March 2024 and March 2025 and excludes equity held in companies. It is not a calendar-year salary, take-home pay or measure of accumulated wealth.
Earlier Forbes estimates also show that Rae has generated substantial income. They do not reveal how much she retained after taxes, representation, production costs and other expenses.
The evidence-led conclusion is that Addison Rae is a high-earning creator and entertainer, while her precise net worth remains unknown. The widely circulated $25 million figure is a third-party estimate, not a verified fact.
What Is Addison Rae’s Net Worth in 2026?
Addison Rae’s exact net worth in 2026 is unknown.
The $25 million estimate published by Celebrity Net Worth is the clearest current numerical estimate from a recognizable third-party source. However, the page does not provide a complete schedule of Rae’s cash, investments, business interests, music rights, property equity, taxes and debts.
It also repeats some rounded historical figures. Celebrity Net Worth says Rae earned $9 million in 2021, while Forbes’ original 2022 Top Creators ranking listed her 2021 earnings at $8.5 million.
That half-million-dollar difference does not determine her current wealth. It does illustrate why secondary summaries should not be treated as audited records.
Internet Chicks Worth therefore classifies Rae’s $25 million net worth as estimated, while her actual net worth is unknown.
What Can Actually Be Verified?
| Financial question | Evidence classification | What the public evidence shows |
|---|---|---|
| What is Addison Rae’s personal net worth? | ESTIMATED / UNKNOWN | Celebrity Net Worth estimates $25 million, but no official or audited disclosure confirms it. |
| How much did Forbes estimate she recently earned? | ESTIMATED | Forbes lists $5 million in 2025 Top Creators earnings. Its methodology measures gross earnings from March 2024 through March 2025 and excludes equity. |
| How much did she earn in 2021? | ESTIMATED | Forbes estimated $8.5 million for calendar year 2021. |
| Does she have major brand partnerships? | REPORTED | Forbes identifies campaigns with brands including YSL Beauty, Chanel, Lululemon and Airbnb. Individual contract values are private. |
| Does she have a Netflix agreement? | VERIFIED RELATIONSHIP; VALUE UNKNOWN | Netflix announced a multi-picture creative partnership in 2021. It did not disclose Rae’s compensation. |
| How is her album distributed? | VERIFIED RELATIONSHIP; TERMS UNKNOWN | Official album metadata identifies Columbia Records as releasing Addison under an exclusive license from As Long As I’m Dancing LLC. |
| Is Item Beauty a verified current income source? | NO CURRENT FINANCIAL EVIDENCE | Rae co-founded the brand, but it paused operations in 2023. No current revenue or profit attributable to Rae has been publicly disclosed. |
What Forbes’ Addison Rae Earnings Figures Really Mean
Forbes has published several period-specific estimates connected with Rae’s creator career.
| Forbes estimate | Measurement period | What it represents | What it does not represent |
|---|---|---|---|
| $5 million | 12 months through June 2020 | Estimated earnings generated from her creator-led business activities | Lifetime earnings, take-home income or net worth |
| $8.5 million | January through December 2021 | Estimated annual earnings during her expansion into sponsorships, beauty and acting | Cash retained after taxes and expenses |
| $5 million | March 2024 through March 2025 | Estimated gross creator earnings, with company equity excluded | Calendar-year salary or personal wealth |
The first estimate came from Forbes’ 2020 ranking of TikTok’s highest-earning creators. Forbes connected the $5 million figure with Rae’s audience, Item Beauty and deals involving American Eagle and Spotify.
The 2021 estimate was $8.5 million, not a verified $9 million salary. Forbes measured earnings from January 1 through December 31, 2021.
Its later $5 million figure covers a different period and uses the Top Creators methodology. As of August 11, 2026, Rae’s public Forbes profile continues to display that 2025 figure rather than a newer individual earnings estimate.
These numbers should not be added together and labeled as net worth. They cover selected periods, use estimates and do not reveal how much Rae saved, invested or spent.
The difference between $8.5 million in 2021 and $5 million in the later Forbes period also does not prove that her net worth declined. Income can change while accumulated assets rise, fall or remain stable.
Why $5 Million in Gross Earnings Is Not $5 Million in Personal Income
Gross creator earnings can be reduced by:
- Federal, state and local taxes
- Talent-agent and management commissions
- Legal and accounting costs
- Publicity and marketing expenses
- Music recording and video-production costs
- Payments to producers, songwriters and other collaborators
- Travel, wardrobe and performance expenses
- Business employees and contractors
- Insurance and administrative costs
- Reinvestment in future projects
- Contractual payments owed to labels, publishers or other rights holders
Forbes also excludes equity from its 2025 calculation. That creates an important distinction in both directions.
The $5 million estimate may be higher than the cash Rae personally retained because it is gross earnings. At the same time, it may omit the value of any business or intellectual-property interests she owns because Forbes did not count equity.
Without her assets and liabilities, the figure cannot be converted into net worth.
How Addison Rae Makes Money
Rae’s career began with social-media content, but the available evidence shows a broader entertainment business involving sponsorships, music, acting and historical product ventures.
Brand Partnerships and Sponsored Content
Sponsored content was central to Rae’s early earnings.
Forbes reported in 2020 that branded merchandise and sponsored content accounted for approximately two-thirds of its estimated $5 million figure. It also identified early relationships with Reebok, Daniel Wellington and American Eagle.
Her commercial relevance continued after she reduced the frequency of the dance videos that originally made her famous. Rae’s current Forbes profile identifies TikTok brand deals involving YSL Beauty, Chanel, Lululemon and Airbnb.
The values of those agreements have not been disclosed.
A brand may pay for more than one public post. An agreement can include:
- Content production
- Publication across several platforms
- Event appearances
- Category exclusivity
- Revisions and reshoots
- Use of the creator’s name and likeness
- Permission to run the content as paid advertising
- Global or long-term usage rights
- Performance incentives
That makes follower-based “earnings per post” calculators unreliable. They cannot see Rae’s contracts, deliverables, advertising rights, representation fees or campaign packages.
TikTok and Other Social Platforms
Rae’s audience created the commercial foundation for her wider career, but that does not mean historical Forbes earnings were direct payments from TikTok.
Forbes’ 2020 estimate incorporated sponsorships, merchandise, Item Beauty, American Eagle and Spotify. Its later figures similarly reflect creator-business earnings rather than a disclosed TikTok payout.
There is no reliable public breakdown showing how much Rae personally receives from:
- TikTok platform programs
- Instagram monetization
- YouTube advertising
- Affiliate commerce
- Livestream features
- Direct social-platform bonuses
Public follower counts and views cannot reveal those amounts.
The more accurate description is that Rae built an audience through TikTok and then monetized that reach through several external commercial relationships.
Music, Streaming and Recording Rights
Music is now an important part of Rae’s business identity.
Her debut album, Addison, was released on June 6, 2025. Apple Music’s official album metadata states:
℗ 2025 Columbia Records, a Division of Sony Music Entertainment, under exclusive license from As Long As I’m Dancing LLC.
That wording provides useful information about the album’s release structure. It indicates that Columbia Records is using rights supplied under a license from the named LLC.
It does not reveal:
- Who owns As Long As I’m Dancing LLC
- Rae’s personal ownership percentage, if any
- Who owns each master recording
- The length or territory of the license
- The size of any advance
- Whether recording costs must be recouped
- Rae’s royalty percentage
- Songwriting and publishing splits
- Payments owed to producers and collaborators
It would therefore be inaccurate to assume that Rae personally receives all revenue associated with the album or owns 100% of its music rights.
Streaming counts are also not a direct measure of artist income. Spotify’s official royalties guide explains that the service does not pay a fixed rate for each stream. It calculates recording and publishing royalties through streamshare, pays the relevant rights holders, and those rights holders compensate artists and songwriters according to their individual agreements.
Rae may participate in more than one type of music income, including recording and songwriting royalties. Her exact contractual shares remain private.
Film and Streaming Agreements
Rae made her leading-film debut in Netflix’s He’s All That in 2021.
Following the film’s release, Netflix announced a multi-picture creative partnership with Addison Rae. The company said it would develop new films for her to star in and that she could executive produce projects she brought to Netflix.
The announcement did not disclose:
- Rae’s salary
- A guaranteed total contract value
- Per-film compensation
- Producer fees
- Performance bonuses
- Back-end participation
- The duration of the agreement
- How many projects would ultimately be completed
A multi-picture partnership can create significant income, but the existence of the agreement does not establish a specific personal payday.
Claims assigning Rae an exact Netflix salary are speculative unless supported by a contract, direct statement or reliable reporting based on deal information.
Item Beauty
Item Beauty was a genuine business relationship, but it should not be presented as a proven current revenue stream.
IPSY described Rae as Item Beauty’s co-founder and chief innovation officer. The beauty line was created in partnership with Madeby Collective and launched in August 2020.
However, Vogue Business reported in January 2023 that Item Beauty was pausing operations entirely. Rae said the brand was ending its Sephora exclusivity and taking a hiatus while she reconsidered her direction in beauty.
Public sources do not disclose:
- Rae’s ownership percentage
- Item Beauty’s lifetime revenue
- The company’s profit or losses
- How much Rae received in salary or distributions
- Whether she invested personal capital
- Whether any intellectual property retained value
- Whether Rae sold or transferred an interest
- Any current revenue attributable to the brand
It is therefore misleading to add an assumed Item Beauty valuation to Rae’s net worth or treat the brand as an active source of recurring income without newer financial evidence.
Does Addison Rae Own Her Music?
The public evidence does not provide a complete answer.
The album’s official metadata shows an exclusive license from As Long As I’m Dancing LLC to Columbia Records. That differs from metadata simply identifying a major label as the sole rights holder, but it is not enough to establish Rae’s personal ownership.
A full answer would require the underlying recording agreement, LLC ownership records, master-rights documentation and publishing contracts.
Recording rights and songwriting rights must also be treated separately. Someone can earn songwriter royalties without owning the master recording, or own part of a recording while sharing publishing rights with co-writers and publishers.
The defensible conclusion is that the album has a documented license structure involving Columbia Records and As Long As I’m Dancing LLC, while Rae’s exact ownership and royalty economics remain unknown.
Major Financial and Career Milestones
| Period | Milestone | Financial significance |
|---|---|---|
| 2019 | Rae began posting on TikTok and rapidly developed a large audience. | Established the distribution and attention that supported later sponsorships and business opportunities. |
| 2020 | Forbes estimated $5 million in earnings for the 12 months through June. | Provided the first major period-specific estimate of her creator income. |
| August 2020 | Item Beauty launched in partnership with Madeby Collective. | Added a consumer-product venture, although Rae’s ownership and personal proceeds were not disclosed. |
| 2021 | Rae starred in He’s All That and entered a multi-picture partnership with Netflix. | Expanded her income potential into acting and executive production; deal value remained private. |
| 2021 | Forbes estimated $8.5 million in annual earnings. | Remains her largest clearly dated annual Forbes estimate. |
| January 2023 | Item Beauty paused operations. | Means the brand should not automatically be counted as a continuing income source. |
| 2024–2025 | Rae released a series of Columbia-distributed singles leading to her debut album. | Created potential recording, publishing, licensing and performance income, subject to private contracts. |
| June 2025 | Addison was released under an exclusive license from As Long As I’m Dancing LLC to Columbia Records. | Revealed part of the album’s commercial rights structure without disclosing ownership percentages or royalty terms. |
| June 2025 | Forbes listed $5 million in Top Creators earnings. | Measured estimated gross earnings from March 2024 through March 2025, not personal net worth. |
Why a Reliable Net Worth Calculation Is Not Yet Possible
Calculating Rae’s actual net worth would require much more information than public sources provide.
On the asset side, the calculation would need:
- Cash retained after several years of taxes and expenses
- Investment and retirement accounts
- Real-estate equity
- Ownership of private companies and LLCs
- Music masters and publishing interests
- Contract receivables
- Intellectual-property rights
- Any equity received through brand or advisory arrangements
On the liability side, it would require:
- Mortgages and personal debt
- Business obligations
- Tax liabilities
- Unrecouped recording or production costs
- Payments owed to collaborators
- Loans secured by assets
- Other contractual commitments
It would also be necessary to distinguish money paid directly to Rae from revenue received by a company, label, production entity or rights holder.
None of the public sources supplies that complete balance sheet.
Final Assessment
Addison Rae has successfully expanded an online-first career into advertising, music and acting. Forbes’ historical estimates show multiple periods of multimillion-dollar earnings, while her album and Netflix partnership demonstrate that her commercial activity now extends well beyond sponsored TikTok videos.
Those facts support the conclusion that she has built substantial earning power. They do not confirm a particular level of personal wealth.
The $25 million figure may ultimately prove close to her actual net worth, too high or too low. Public evidence is insufficient to determine which.
The most defensible answer is that Celebrity Net Worth estimates Addison Rae’s net worth at $25 million, while her exact wealth remains unknown. Forbes’ $5 million figure measures gross earnings for a defined period—not her salary, take-home pay or net worth.
Frequently Asked Questions
What is Addison Rae’s net worth in 2026?
Addison Rae’s exact net worth is not publicly verified. Celebrity Net Worth currently estimates $25 million, but the figure is not supported by an audited personal financial disclosure.
How much did Addison Rae earn in 2025?
Forbes lists $5 million in 2025 Top Creators earnings. Its methodology covers gross earnings between March 2024 and March 2025, so the amount is not a calendar-year 2025 salary or the money she retained after expenses and taxes.
How much does Addison Rae make from TikTok?
No reliable public source provides a current TikTok-only payout. Historical Forbes estimates combined sponsorships, merchandise and outside businesses rather than measuring only direct platform payments.
How much did Netflix pay Addison Rae?
Netflix announced a multi-picture creative partnership with Rae in September 2021 but did not disclose her salary, guaranteed compensation or total deal value. Exact payment claims are therefore speculative.
Does Addison Rae still own Item Beauty?
Rae was publicly identified as a co-founder and chief innovation officer, but her ownership percentage was never disclosed. Item Beauty paused operations in 2023, and reliable public sources do not establish current revenue, a relaunch or Rae’s present economic interest.
Sources & Methodology
This profile prioritizes official company information, platform documentation and period-specific Forbes estimates. Celebrity Net Worth is used only as an explicitly attributed third-party estimate. The analysis does not calculate wealth from follower counts, views, assumed royalty rates, undisclosed ownership percentages or generic influencer benchmarks.
- Celebrity Net Worth’s current Addison Rae estimate
- Forbes’ current Addison Rae profile
- Forbes’ 2025 Top Creators methodology
- Forbes’ 2020 TikTok earnings analysis
- Forbes’ 2022 Top Creators ranking
- Apple Music’s official metadata for Addison
- Spotify for Artists’ royalties guide
- Netflix’s official multi-picture partnership announcement
- IPSY’s Item Beauty launch profile
- Vogue Business’ report on Item Beauty’s operational pause
